The “Brand Relationship Playbook” earned in 2020 the Axiom Business Book Award Bronze Medal in the Advertising / Marketing / PR category. The book outlines for executives, marketing […]
Marketing Mastery: The most complete collection of marketing frameworks every successful marketer needs
This novel book on marketing frameworks was written by an educator and marketer with more than two decades of experience. It outlines the +35 most essential marketing frameworks […]
Consumer-Brand Relationships: Theory and Practice
The creation and management of customer relationships is fundamental to the practice of marketing. Marketers have long maintained a keen interest in relationships: what they are, why they […]
Bones is Back: A Family Tradition for Halloween
The book ‘Bones is Back’ introduces a unique Halloween tradition where Bones, the mischievous skeleton, delights families with nightly pranks and invites kids to play and interact with […]
CEO Branding: Theory and Practice
CEO Branding advances our understanding of the importance and impact that CEOs have on companies. In recent years, there has been a growing body of interdisciplinary literature on this […]
Inked (Inked duet Book 1)
ʟᴏᴠᴇ ᴛʜᴇ ᴡᴀʏ ʏᴏᴜ ʟɪᴇ, ᴀꜱ ɪꜰ ʏᴏᴜʀ ʟɪꜰᴇ ᴅᴇᴘᴇɴᴅᴇᴅ ᴏɴ ɪᴛ, ʙᴇᴄᴀᴜꜱᴇ ɪᴛ ᴅᴏᴇꜱ. NickI’ve escaped my demons. I’ve built a new life away from my Mafia […]
John Roy on Writing Westerns with a Twist
This interview features author John Roy, who writes Western novels with unique twists. He discusses his “Sins of the Father” series, which blends elements of alternate history, the […]
Eve Lackman on Writing from the Heart
Join us for a heartwarming conversation with children’s author Eve Lackman! We dive into her inspiring journey of creating the “Penny and Musical” series, books that celebrate individuality […]
Unveiling the Worlds of Destiny Pifer: An Author Interview
Join us for a fascinating conversation with author Destiny Pifer! We delve into her writing process, inspiration, and the stories behind her captivating books. Don’t miss this engaging […]
Navigating the Teen Years: Homeschooling High School
Homeschooling high school students can be both rewarding and challenging. As teenagers navigate their academic journey, it’s crucial to provide a supportive and stimulating learning environment. Here are […]